Navien’s new commercial director brings a deep understanding of installer needs, merchant relationships and the evolving route-to-market landscape, and has a strong track record of driving sustainable growth and building trusted partnerships.
Navien’s new commercial director brings a deep understanding of installer needs, merchant relationships and the evolving route-to-market landscape, and has a strong track record of driving sustainable growth and building trusted partnerships.

Navien UK has appointed Greg Banham as its new Commercial Director, succeeding Graham Parkes, who will retire after a successful tenure steering the company’s commercial growth across the UK heating market.
Greg brings more than 25 years of experience within the heating and plumbing industry, having held senior commercial and leadership roles across a range of well-respected businesses. With a deep understanding of installer needs, merchant relationships and the evolving route-to-market landscape, he joins Navien with a strong track record of driving sustainable growth and building trusted partnerships.
A leading brand in South Korea and North America, Navien is strengthening its UK market position through innovation and strategic growth. Greg’s appointment will continues to drive this expansion across the domestic and commercial heating sectors, with a growing network of trusted installers and merchant partners.
Commenting on his appointment, Greg said: “Navien’s reputation for quality, innovation, and reliability is top class, and I’m excited to be joining the business at such a pivotal time. With a clear focus on growth, Navien has huge potential in the UK market.”
“My focus will be on strengthening relationships with our installer network and merchant partners while exploring new opportunities across the commercial sector. By continuing to simplify installation, enhance product support, and expand our product suite, we aim to make Navien a leading brand of choice for heating solutions across the UK.”
Reflecting on his time with the company, Graham Parkes, outgoing Commercial Director, said: “It has been a privilege to play a part in Navien’s growth journey in the UK. Over the past few years, we have built a strong foundation, working closely with our distribution partners and installers to bring Navien’s innovative technology to more homes and businesses.
“I am delighted to be handing over to Greg, whose wealth of experience and industry understanding will ensure continued momentum for the brand. I wish him and the team every success in the next chapter of Navien’s UK growth story.”
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